A 16 month old baby, that can talk perfect English, goes on all types of adventures with his two friends, AB and FX. Max made AB from some blocks and pulled FX's string to bring him to life. FX is a green noodle nosed doll with a pull string. Every time the string is pulled, FX says "Rock and Roll" and some kind of magical thing happens. These three travel through time and space and every where else together with the help of this magic.